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What's a Wreck?

A Cake Wreck is any cake that is unintentionally sad, silly, creepy, inappropriate - you name it. A Wreck is not necessarily a poorly-made cake; it's simply one I find funny, for any of a number of reasons. Anyone who has ever smeared frosting on a baked good has made a Wreck at one time or another, so I'm not here to vilify decorators: Cake Wrecks is just about finding the funny in unexpected, sugar-filled places.

Now, don't you have a photo you want to send me? ;)

- Jen
Wednesday
Sep222010

Ad Men

 

Scene: Sterley-Crouper Advertising Agency; board room; 1961


Creative Director, Don Baker: "Alright, team. We have a meeting tomorrow with Happy Cakes, the nation's top confectionery company, and we need to win them over with the perfect slogan. First and foremost, get June in here to pour me some scotch."

 

Leggy Olstead: "Don, it's 9am."

Don: "Don't give me any lip, Leggy. Just show me what you have."

Leggy: [clears throat] "Well, Don, I thought it might be good to have a positive look on sweets."


Don: "It's a CAKE company, Leggy, not a cookie factory. And proofread your copy. We don't pay you to make a joke of this business. Did anyone bring any real talent to this meeting, or should we all just close up shop and head down to The Goodtime Gal for a drink?" [yelling into the hall] "June! Bourbon!"

Paul Krambel: "I wrote something, Don, and I think you'll be pleased with my attention to what Happy Cakes leaves out of their product."

Don: "Quit sucking up, Krambel, and just show me what you have."


Don: "Krambel, quit wasting my time. My secretary could have come up with something more creative. Speaking of my secretary... JUNE! VODKA TONIC!"

Leggy: "Don, perhaps you'll prefer a more abstract approach. Paul and I worked all night on this one."


Don: "Yeah Leggy, still a cookie."

Paul: "Don, I think what Leggy is trying to say..."

Don: "Listen. You're a creative team. It needs to be modern. Edgy. Like this slogan we wrote for Clydesdale Cigarettes last year."

Paul: "Yes, Don. That was genius. Very poignant. We have a few more ideas..."

Don: "Well, let's have it, already. And June, this glass isn't going to refill itself!"

Paul: "Consumers appreciate truth in advertising..."

Don: "Next."

Paul: "Eating a Happy Cake is like being in a fairytale..."

Don: "Next."

Leggy: "We were thinking if we rented bunny suits..."

Don: "NO. I've got it: We keep it short and sweet. Literally."

Paul: "It's brilliant, Don! Perfection at its best! You're a true master at advertising. Bravo! I love you."

Don: "Leggy, have the proofreader look this over. And have June order a case of scotch and a carton of Clydesdales for tomorrow's meeting with Happy Cakes. If you need me, I'll be at the bar."

David L., Jill G., Kristin and Christopher, Amanda J., Laux, Maria, Ed P., and Daphne, I'm going to need a new secretary. And someone to empty this ashtray. And get me a bottle of gin. Better make that two bottles of gin. And some scotch. ... And some vodka. ... I like to drink.

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Reader Comments (58)

I've tried for years to like Mad Men, but I just can't! I watched a couple of episodes from the 4th season last night, and Don is even worse than before! I can't like it.
But I did enjoy this post.

September 22, 2010 | Unregistered CommenterThe Boob Nazi

Cake is Awesome! :D

September 22, 2010 | Unregistered CommenterJW

This is where I would insert a GIF of Orson Welles clapping slowly and deliberately.

September 22, 2010 | Unregistered CommenterKatja Yount

Hubby and I make brandy old-fashioneds each Sunday night and take a drink whenever any Mad Men character does. Needless to say, our drinks don't last long. You hit the nail on the head with your commentary. Great post!

September 22, 2010 | Unregistered CommenterAnonymous

If I bought grocery store cakes (which I don't), I would TOTALLY buy the Cake is Awsome cake! Love it!

September 22, 2010 | Unregistered CommenterEG

I like Mad Men :) and this post is dang funny!!

September 22, 2010 | Unregistered CommenterBeckypdj

Hope the protrusions on the left of the "Wishes Come True Cake" wasn't part of the fantasy... ahem.. I mean fairy tale :)

September 22, 2010 | Unregistered CommenterAnonymous

Perfect! Cake is awesome!
And thank you for putting Christina Hendricks in my brain this morning, though I do prefer her as YoSaffBridge.

September 22, 2010 | Unregistered CommenterDanger Boy

Perfection! I want to see Don and Betty and the kids in the next episode, LOL.

September 22, 2010 | Unregistered CommenterJanelle

Number 1 - you're hysterical! The commentary was spot-on today. And I thought the "whoa" cake was rather pretty.
CC

September 22, 2010 | Unregistered CommenterAnonymous

So... the one with the pigs: "NO MSG" Are they promoting MSG-free pork or was that a literal take on what was supposed to be "No Message?"

September 22, 2010 | Unregistered Commenterbbbethanny

Having never seen Mad men, it was a bit lost on me, but still fun.

If you're really going to attract a new secretary, you might want to offer cake, not booze. A bite of cake each time another wreck comes in... wow - you'd be eating cake more often than Don drinks!

@ DangerBoy.. YoSafBridge is in a much better place than MadMen, any day. Gimme some Fly. Any day.

~~Di

WV bonalot... hmm, that fairy tale cake reminds me of ... oh, never mind.

September 22, 2010 | Unregistered CommenterAnonymous

Hahaha - I like the "poisoned" cake.

I'm totally doing that for my fiance's next birthday - his favorite thing to say when I cook dinner is "You poisoned this, didn't you." :P

September 22, 2010 | Unregistered CommenterKatie

Cake is awesome...totally having that piped onto my birthday cake!

September 22, 2010 | Unregistered CommenterThe Litwillers

The real story behind each of these cakes might be even more entertaining than your commentary.

"This Cake is Poison" probably ordered by someone who knows her family/employees too well. The words will make them think twice before slicing it up before the party.

"No MSG"/pink poodle-pigs - full disclosure clause for law firm cake? The second cake has MSG? (Who puts MSG in a cake anyway?)

"Whoa" is, I suspect, a groom's cake, and this is his favorite expression. Too pretty to be a wreck.

September 22, 2010 | Unregistered CommenterTricia L

But where was Codger Purling in all of this? Attending the auditions for decorators? ;)

I loved this post, Jen and John!

September 22, 2010 | Unregistered CommenterAnonymous

Aw-some job Number 1! And the tone is an excellent juxtaposition to the old ads that Jen linked to yesterday in Epbot. Sexism run rampant(!). I just wonder how much June drinks. What year was Valium invented?

wv: pordsca: "I had to fire her after she pord sca- , scra-, umm, Scotch on me!"

September 22, 2010 | Unregistered CommenterNiteNurse

I'm not worthy! (to have such a great blog to read every day)

Is it possible for you to get _even_ funnier and more creative every day? Apparently, yes. "Don Baker" Genius! Thanks for the laughs!--Laura from Pasadena

September 22, 2010 | Unregistered CommenterAnonymous

Hysterical...but...

I think "Paul Krambel" is meant to be "Pete Campbell." But you seem to have forgotten about "Paul Kinsey" who would have been at "Sterley-Crouper" in 1961.

I'm a little too obsessed with that show, clearly...

September 22, 2010 | Unregistered Commentertofupuppy

LOL I half expected one to say "THIS CAKE IS A LIE" XD

September 22, 2010 | Unregistered Commenterladyrazorsharp

Yes, cake IS awesome. Though I'll have to agree with Jim Gaffigan's sentiments about the advertising bit... "Do you think they worked hard on that song? 'What do y'got so far, Bill?' 'Uhh....Hot Pocket!' 'That's good, that's very good.... You've got a gift, my friend.'"

And on a completely different, nerdy note, Happy Hobbit Day!!

September 22, 2010 | Unregistered CommenterAnonymous

I think the little pig (dog?) is adorable.

ADORABLE.

http://arguingwithadoughnut.blogspot.com/" rel="nofollow">http://arguingwithadoughnut.blogspot.com/

September 22, 2010 | Unregistered CommenterKate

didnt anyone else realise that they spelt Awesome wrong!!!

September 22, 2010 | Unregistered CommenterAnonymous

Lower your voice! he he

I love Mad Men. I wonder who will be Don's new secretary. I'll miss the old one. She was great.

And yes, cake is awesome.

September 22, 2010 | Unregistered CommenterHeidi D

YEAH COOKIE! Wasn't that a Heywood Banks song? No wait that was YEAH TOAST! Oh well. I'd rather have a cookie than toast anyway.

September 22, 2010 | Unregistered CommenterSteve the Pocket

This blog makes me want to run out and buy buttercream icing and eat it out of the container with a soup spoon! :)

September 22, 2010 | Unregistered CommenterSandra

best. post. ever!

and I freaking hate that suckup "Paul Kramble."

September 22, 2010 | Unregistered Commenterandygirl

Cake #2 has no MSG, but apparently it's made out of Pomeranians.

September 22, 2010 | Unregistered CommenterGary

the "whoa" and "cake is awsome" cakes are so well done.

September 22, 2010 | Unregistered Commentertiny purple elephant

I agree! Yeah, Cookie & Cake is awsome. If we all gave each other cakes with these kinds of messages the world would be a happier place.

On the other hand -- cake # 6 is butt ugly. Was this an entry in an ugly cake contest?

WV stsinew -- the patron saint of ligaments and tendons.

September 22, 2010 | Unregistered CommenterSiouxzr

I adore Mad Men and got a real kick out of this post. You captured Pete's... er, I mean, Paul's slimy, fake sycophantism pretty well.

I do wish, though, that you'd included Roger Sterling for a couple of one-line zingers.

September 22, 2010 | Unregistered CommenterAnonymous

I was surprised to see the price sticker on the first cookie cake was in US currency. It looks like something you'd see on Chinglish.

September 22, 2010 | Unregistered CommenterErica

cake is awesome, can't argue with that.

September 22, 2010 | Unregistered Commenterarchersangel

Was it just coincidence that you chose "Happy Cake"? There was an episode of Sealab 2021 that included a parody of Easy Bake Ovens with the slogan
When you want something yummy,
Put a Happy Cakeā„¢ in your tummy.

September 22, 2010 | Unregistered CommenterAnonymous

"Cake is Awesome" is going to be my Facebook status for the next two hours.

"Cakewrecks" is awesome!

WV - untede: Coloquial slang, similar to "off the hook". "Dude, that pig cake was UNTEDE!!!"

September 22, 2010 | Unregistered CommenterBADKarma!

I actually really like the last cake, though it is missing a letter.

The "truth in advertising" bit with the "poison" cake reminded me of "Crazy People" - one of the best movies ever made. "Volvo - Boxy. But Good."

September 22, 2010 | Unregistered CommenterAnonymous

Hehe...You mean to tell me they sneak MSG into cakes too?!

September 22, 2010 | Unregistered CommenterJAN BRADEL

what? No severed foot? It can't be Mad(dish)men and cake with no severed foot, sorry. I don't buy.

September 22, 2010 | Unregistered Commenterclan of the cave hair

He he he! Fantastic post! Can't stop laughing! Thanks.

September 22, 2010 | Unregistered Commentersdreader

I was laughing all the way through this! Showing my support and following :D

September 22, 2010 | Unregistered CommenterTravie

That last one is a Costco cake, isn't it. I've seen that rainbow many times at my church's monthly birthday celebration (as in we celebrate people's birthdays.... not that we celebrate the church's birthday every month). >_>

September 22, 2010 | Unregistered Commentercatchat105

I think the "Wishes come true" cake is the back of an alien head (A REALLY big one) as seen from the other side of the hill.

September 22, 2010 | Unregistered CommenterKaede

Hehe all of those ads will fail

September 22, 2010 | Unregistered CommenterAnonymous

I have three degrees in English (BA Hons, MFA, PhD). I like laughing sometimes at unintended meanings happening because of misspellings. But I studied Anglo Saxon and I've looked closely at pidgins, creoles, and colloquialisms. I know how fluid the English language has been and can still be. I'm also aware of how beautiful this fluidity can be in some novels, poetry, etc.

I get a little uncomfortable with finger waggling over spellings at times. Dictionary spellings and definitions come AFTER usage, not the other way around, except when you have cunning dictionarians who try to improve the language.

This site pokes a lot of fun at misspellings. I would like to point out that "alright" is considered a misspelling. Though it has been seen in print as "alright" since 1893 and will eventually make it into the dictionary.

Just a thought.

September 23, 2010 | Unregistered CommenterKatherine

Lol I don't watch Mad Men but this made me want to! I agree with that last cake.. it is awesome indeed if they could spell. Ah well could be worse they could have had naked ladies giving birth.. wait that was last post *hides* I am still recovering lol.

September 23, 2010 | Unregistered CommenterArlene

I wish I had an awsome cake.

September 23, 2010 | Unregistered CommenterHeather

"It is the __'ery mice day for a chocolate chip COOKIE." Okay....

"NO MSG". I certainly hope there is no MSG in either cake or pomeranian / pig hybrids.

"Whoa whoa whoa." Nicely done. Cryptic, but nicely done.

"Cake is awsome!" So is correct spelling!

'Have a mice day' could be the perfect stealth-snarky sign-off, especially if spoken quickly.

September 23, 2010 | Unregistered CommenterCraig

Oh my. It's a good thing I wasn't drinking anything when I saw the "Got Milk?" cake cause I'd have sprayed it all over my monitor.

September 23, 2010 | Unregistered CommenterWholesale Chanel Handbags

Love, love, love the rainbow one!!!

September 23, 2010 | Unregistered CommenterMollie

Hi Katherine,

The word "alright" is in every dictionary today including Merriam-Webster. It is also recognized by every spell check that I know of. It has become our goal at CW to bring the word to the masses and out from under the scornful thumbs of English Teachers everywhere.

I will never understand why, when defending our unbelievably wonky English language, people choose to pick on such an adorably harmless contraction.

My favorite English joke:

English doesn't borrow from other languages. English follows other languages down dark alleys, knocks them over, and goes through their pockets for loose grammar.

john

September 23, 2010 | Unregistered Commenterjohn (the hubby of Jen)

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